Talking about technology in the field of health has become commonplace in recent years. Not only because science has managed to sophisticate the treatments and processes for diagnosing a patient, but it has also made it possible to significantly improve the efficiency and productivity of an organization. How have you done it? Simply with the application of a platform that promotes the management of relationships with users. A tool that allows you to analyze and predict user needs and also designs viable solutions to satisfy these needs.
Patient Relationship Management, P.R.M. For its acronym in English, it is a relationship tool with the patient, which ensures the correct implementation of the “4 P's” of medicine. In this sense, the P.R.M. makes evident the strategy of the medicine of the future, that is, one that pursues preventive, predictive, personalized and proactive medicine. In addition to allowing a transparent relationship, it also reduces costs and it is for this last benefit that the P.R.M. It has become a more than valuable option when talking about management in healthcare. Among the main advantages of its application we can highlight:
- Increases the level of service that a company offers.
- It connects all links in the health system.
- Manage multiple relationships.
- Improve critical processes.
- Allows new relationships within the same channel.
Now, if you still can't identify the great value of implementing the P.R.M. in your company; Let us expand the information a little more so that you know the benefits of this new (and great) tool that we offer at EGD.
P.R.M.: the space where everything is possible
P.R.M., as we defined it previously, is the acronym for Patient Relationship Management; Translated into Spanish it means “patient relationship management.” It is a tool that allows you to carry out the administration and development of good relationships with commercial users. Without a doubt, it is a very useful platform for companies, since it allows them not only to identify new users, but also evaluates the value of said relationships or partnerships and correctly manages the interaction between them.
At EGD we are specialized in developing a process defined as “a continuous circle”, in which we constantly apply the 4 “P's” of the new medical paradigm. In other words, we collect relevant data about the patient's health, we apply predictive medicine algorithms that collaborate in making early diagnoses, we work on the patient's habits by promoting preventive and personalized medicine, and we implement proactive medicine either to measure the evolution of the patient as well as to make corrections in time.
Now, where does all this continuous process occur? Nothing more and nothing less than within the P.R.M. This tool allows you to make the relationship with the patient effective and analyze data correctly. Likewise, Patient Relationship Management contains within it two fundamental services to ensure comprehensive medical care. We are referring to Scan Face, a technological strategy for data collection; and, Health Data Management that allows you to make sense of the data collected and manage it for the benefit of the entire health ecosystem, including patients.
Why does the P.R.M. Ensure a better relationship with your patients?
You may not have noticed it yet, however, applying a P.R.M. in the health ecosystem ensures good results. The implementation of a P.R.M., on the one hand, optimizes communication and, on the other hand, empowers work teams. That is, it operates internally and externally. We consider that these two points are crucial because it depends on them that everything goes well in the future of the work processes, which obviously seek greater effectiveness and efficiency.
If we refer to the P.R.M. As a tool to enhance the internal aspects of an organization, we can say that correctly organizing tasks and responsibilities allows staff to delegate everything related to administrative tasks to the system. From the external point of view, it makes it possible to share information, resources and documents securely, while simplifying and automating processes. It is, without a doubt, a tool that enhances communication with users and other collaborators, increasing trust and data security.
Main benefits of having the P.R.M.
While we have listed some of the benefits of having P.R.M., there is no doubt that this software has much more to offer. In this sense, we will talk, below, about the advantages of having our user relationship management platform.
Improve user experience
Improving the user experience translates into greater customer satisfaction as many of their doubts or queries are resolved. Simply because the implementation of this type of platform enhances communication between the insurer and its clients and, therefore, the link between both parties becomes more fluid, which provides security and trust. Care and direct attention are benefits that a good client highlights, while at the same time building loyalty.
Greater operational efficiency
Working in an orderly and much more efficient manner is, without a doubt, the main benefit of this software. Its application allows you to automate and streamline various administrative tasks, such as scheduling appointments, tracking claims, and document management. Correct management of these points reduces the manual workload and, therefore, possible human errors. In turn, it improves the operational efficiency of any insurer and allows staff to spend time interacting with users, improving their experience.
Automated management
The main feature of our software is that it allows you to give orders and automate them. In this way, the work is much simpler and, above all, organized. No type of information is lost, much less forgotten, since it is possible to schedule appointment reminders, claim notifications (as well as their correct follow-up) and personalized messages automatically. Likewise, the automation of tasks allows for health promotion campaigns aimed at improving user habits by proposing healthy practices.
Information analysis
All the information collected has a new use, perhaps one of the most important in recent times. The data provided and collected from different sources allows health companies to have at their disposal everything necessary to support decision-making, as well as to identify aspects of improvement in different services in time, recognize emerging health problems and personalize user service strategies. Without a doubt, this is the most valuable quality of this P.R.M., simply because it allows insurers to have much more organized and even correctly analyzed information. By achieving this structure it is possible to predict health trends and, of course, prevent them. Furthermore, and as a substantial fact, the analysis of the information ensures great money savings, allowing for better efficiency.
Accessibility to studies
People are increasingly demanding with their data and, to tell the truth, it is a valuable quality for companies. Simply because with this innovative tool, customers can directly access valuable information linked to themselves. This is possible, since they have a direct route to health reports, educational resources and other valuable resources through a much more secure and reliable online platform. Having access to relevant information promotes communication with users, strengthens the relationship between the parties and eliminates all types of doubts and inconveniences.
Proactive health management
The plus of our software lies in providing a proactive approach in managing the health of users. What does it consist of? Through tracking tools and reminders that promote good health; Your insured can help promote good health habits and contribute to preventive care and an improvement in long-term medical results.
We help you maximize the efficiency of your relationships with users, improve care delivery and significantly reduce costs. Remember that making the service more efficient and achieving a better relationship with the user requires having an appropriate technological tool, such as our P.R.M.
